Read more Why would you buy one pair of shoes instead of another? A runner will focus on comfort and ergonomics. A vegan will focus on materials. A bridesmaid will be searching for an awful shade of peach. Not all choices are so pragmatic, however. A pair of shoes could also trigger emotions, such as longing, lust, or painful memories of high school Designing for emotions requires thinking about how users will anticipate an experience and how they will remember it later. Will visitors to a hospital recall the warm fabrics and soft lighting of the waiting room or the harsh glare and sharp disinfectants? Will tourists who used a travel app remember how easy it was to find a train schedule, or will they recall a fake hotel review and a clumsy login process? Designers tap into peoples emotions to trigger feelings of delight, desire, surprise and trust. Ellen Lupton, Design Is Storytelling Read more Read more Read more
Details e-book Design Is Storytelling
🗸 Author(s): Ellen Lupton
🗸 Title: Design Is Storytelling
🗸 Rating : 4.6 from 5 stars (994 reviews)
🗸 ISBN-10: 194230319X
🗸 ISBN-13: 9781942303190
🗸 Languange: English
🗸 Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
🗸 Supported Devices: Android, iOS, PC and Amazon Kindle
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Readers' opinions about Design Is Storytelling by Ellen Lupton
Colliss Hussain
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Blysse Bond
This captivating memoir offers a deeply personal glimpse into the life of a remarkable individual, whose journey from hardship to triumph serves as an inspiration to us all. From humble beginnings to extraordinary achievements, the author's story is a testament to the power of perseverance and determination. With its raw honesty and heartfelt emotion, this book is a must-read for anyone seeking inspiration and hope.