Download PDF The Secret of Culture Change: How to Build Authentic Stories That Transform Your Organization
Find out how bold actions by visionary leaders can inspire powerful stories that drive culture change.Data indicates that most strategic efforts to change a company’s culture fail. So how do companies succeed in this endeavor?A top strategy professor and two highly successful CEOs found that, in companies that had successfully changed their culture, leaders had taken dramatic actions that embodied the new cultural values. These actions inspired stories that became company legends, repeated in every department and handed on to new employees.Through compiling and analyzing 150 stories from business leaders who have achieved change, they identified 6 attributes that every successful culture change story has in common:1. The actions that build these stories are authentic2. These stories "star" the leader3. They signal a clean break with the past, and a clear path to the future4. They appeal to employee heads and hearts5. They’re often theatrical or dramatic6. They’re told, and re-told, throughout the organizationWith extensive and inspiring examples of stories containing these attributes, the authors illustrate how readers can harness the power of stories within their company in order to change or create a winning culture to align with any strategy.
Details e-book The Secret of Culture Change: How to Build Authentic Stories That Transform Your Organization
🗸 Author(s): Jay B. Barney,Manoel Amorim,Carlos Júlio
🗸 Title: The Secret of Culture Change: How to Build Authentic Stories That Transform Your Organization
🗸 Rating : 4.7 from 5 stars (37 reviews)
🗸 ISBN-10: 1523004924
🗸 Languange: English
🗸 Format ebook: PDF, EPUB, Kindle, Audio, HTML and MOBI
🗸 Supported Devices: Android, iOS, PC and Amazon Kindle
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Readers' opinions about The Secret of Culture Change: How to Build Authentic Stories That Transform Your Organization by Jay B. Barney,Manoel Amorim,Carlos Júlio
Spring Baldwin
Explore the wonders of the natural world with this captivating exploration of wildlife and ecosystems. From the depths of the ocean to the heights of the mountains, the author takes readers on a journey through some of the planet's most extraordinary habitats. With its stunning photography and fascinating insights, this book is a feast for the eyes and the mind.
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This beautifully illustrated cookbook is a culinary journey around the world, showcasing a diverse array of delicious recipes from every corner of the globe. From exotic street food to traditional home-cooked meals, each dish is a celebration of the rich tapestry of global cuisine. With its mouthwatering photographs and easy-to-follow recipes, this book is a must-have for any aspiring chef.
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